Biography
Biography: Eric Holzclaw
Abstract
Increasing legislation (such as GDPR) combined with groundbreaking technologies that provide greater insight into consumers' daily lives means healthcare organizations embarking on digital health initiatives must strike a balance between collecting consent and ensuring the consumer is fully informed. Failure to do so impacts the individual's ability to receive the full benefit of care. PossibleNOW has over 15 years of experience assisting the largest healthcare companies on how to properly collect and capitalize on customer consent.